Tugas Dan Wewenang Marketing Manager
Konsep marketing mix merupakan salah satu konsep dalam pemasaran modern pada saat sekarang ini. This module builds on students’ previous study of marketing by providing an insight into the sales function as applied to business and consumer sales an essential element of the marketing communications mix. The essence of marketing is thinking big, which often involves considering international audiences.
Marketing is also used to promote business’ products and is a great way to promote the business. As such it offers students from a wide variety of educational and cultural backgrounds the opportunity to understand and combine academic concepts and practice-related marketing issues.
The specific requirement for Marketing is that you must meet with the department’s Graduate Convenor to discuss an appropriate personal programme of study. Your legal team needs to assess the privacy implications of various marketing techniques that you are considering.
Product innovation drives the process and marketing research is conducted primarily to ensure that profitable market segment(s) exist for the innovation. With this in mind, the marketing department would inform the R&D department to create a prototype of a product/service based on consumers’ new desires.
The Chartered Institute of Marketing has commended Hertfordshire Business School on numerous occasions for the success of the students studying CIM qualifications alongside their course. The value in results measurement is in tying the marketing campaign back to business results.